Dongguan Huamei Food Co., Ltd. was founded in 1999 and is rooted in the famous international manufacturing city of Dongguan City. It is located in Chashan Town, a famous food town in China. It is a leading enterprise in the baking industry that mainly produces and sells mooncakes, biscuits, pastries and other foods. It has more than 100 employees. In addition to food, the group company is also involved in the operation and management of real estate, finance and other industries. Up to now, Huamei Food has dozens of automated production lines in factories in Dongguan and Hubei, covering a total area of about 10,000 square meters. The daily production capacity of mooncakes can reach 10,000 pieces of biscuits, and the daily production capacity can reach more than tons. It has packaging manufacturing, plastic manufacturing, food machinery and other upstream supply chain downstream terminal layout workshops, Jinlisha chain stores, Dongguan Oulisha Food Co., Ltd., Dongguan Waffle Food Co., Ltd., local branches and other sales companies. In order to control the supply of lotus paste, an important raw material for mooncakes, Huamei Food has launched a lotus seed planting project in Hubei and established a flour supply base in Henan to ensure food greenness and safety. Huamei Food has been working hard to build an integrated strategy.
At present, Huamei Food already has Huamei Milk Partner (which has been upgraded to daily coarse grain waffle soft cakes, Jinlisha Crispy Bear, Gege Omaika and other brand products, which are sold all over the country and overseas markets all year round.
Huamei Food has invited celebrities such as singer Sun Yue and superstar Zhou Huajian to join as image spokespersons. Huamei Food is one of the top ten most competitive baking brands in China, one of the top ten mooncake companies in China, and a national enterprise with excellent quality and safety of pastry and mooncakes. Huamei Food is a well-known trademark Trademark.
Huamei Food attaches great importance to management upgrades and transformations in different periods. Following the trend of the times, it has entered into e-commerce and independently developed and built an online sales platform. Huamei Mall provides consumers with more convenient and personalized services. It has significantly adjusted the company's operations. Structural market segmentation, mining of sales resources, re-dividing the national market into two major sales areas, Southern District and Northern District. Promoting industrialization and information construction, launching Huamei brand strategic management, sharing brand resources with dealers, and establishing a committed sales platform, Huafu Company The establishment of the business segment has greatly accelerated the innovative development of Huamei Food and the creation of a new sales management business model, which has further improved the reputation and market share of Huamei Food. It has accelerated the transformation of Huamei Food's development model from the combination of production and marketing to the separation of production and marketing, further promoting the development of Huamei Food. Sustainable development prepares Huamei Food for the launch.
While developing itself, Huamei Food has always been concerned about public welfare and enthusiastic charity. It has donated money and materials to welfare homes for many years in a row. It has donated moon cakes through China Post to express condolences to Chinese peacekeeping troops stationed abroad for the Wenchuan earthquake. , Yushu earthquake, Ya'an earthquake, drought-stricken areas in southwest China, and actively co-organized charity events such as Dongguan's tens of thousands of people to press fingerprints to support the Shanghai World Expo. Participated in the Happy Dongguan New Year Care Activity and donated condolences to thousands of families in need and hundreds of left-behind children in Xinguan. Products. Huamei Food participated in the large-scale charity event for Love Guizhou held by Dongguan TV Station/Sunshine Network in 2018, with its firm sense of social mission to declare to the world that public interests and overall social interests are the highest goals that enterprises should pursue. During the Mid-Autumn Festival in 2018, Huamei Food Together with consumers, Xinhuanet and other mainstream media held a large-scale online charity event with the theme "Send Blessings to My Relatives", which won praise from consumers and all walks of life. The brand image of Huamei Food has entered thousands of households, and the brand value of Huamei Food has penetrated into the hearts of hundreds of millions of people. .
From good to great Huamei people will continue to dedicate safe, healthy and delicious food to consumers as their own responsibility. By working hard to build a friendly enterprise, we can do business and make money with passion and goals, use friendliness to influence the common development of related enterprises and create a The friendly, elegant and artistic brand image that is difficult to imitate is presented to the world with a new look.
Honors won by Huamei Food
Passed the quality system certification in 2017
Passed the food safety system in 2015 Certification
Trademark of the Year - Famous Trademark of Guangdong Province
Huamei Mooncakes of the Year - Famous Brand Products of China
Top Ten Most Competitive Baking Brands in China
Chinese Mooncakes of the Year Strong Enterprise
The National Pastry and Mooncake Quality and Safety Outstanding Enterprise of the Year
Nian Huamei - the most influential brand in Chinese baking
The registered trademark of Nian Huamei and its graphics have become well-known trademarks.