Pain points and opportunities for traditional enterprises to transform into online marketing

The Internet trend is surging and many traditional enterprises have begun to explore the road to transformation to the Internet. A large number of factories in Henan are using the Internet to expand their sales. More and more service industries are beginning to use e-commerce to turn service products into products; Henan Black Spider E-commerce, as an Internet channel expert for traditional enterprises, has also put a lot of effort into this. All of this is inseparable from online marketing and promotion, not to mention online marketing planning and brand marketing planning. On the Internet, sellers are the forerunners in the industry, but buyers’ thinking may not keep up. I believe that when friends around me think of online shopping, they first think of Taobao, Tmall, JD.com, Meituan and other major e-commerce giants. How many e-commerce or mobile apps that specialize in beauty salons, manicures, and takeout services do you know and believe in, and how many are willing to spend money on unfamiliar websites?
Letting consumers discover, understand and accept these more and more e-commerce products and even slowly become a part of their lives is what our Internet marketing planning company has to do. But in my opinion, this is really not an easy task. Why do I say this? First of all, the online marketing industry is not standardized yet. It is not as mature as marketing. Online marketing channels and methods are not as glamorous as offline. If it is not good, it will cause resentment among users. Making online marketing high-end and looking more sophisticated is really no more time-consuming and labor-intensive than traditional marketing.
What's more important is that people's thinking is difficult to change. Most of the people who can be exposed to and accept online marketing advertisements are the lower-income people and the audience group is very limited. Moreover, the latter group rarely consumes on less well-known e-commerce platforms. It is difficult and uncertain for traditional enterprises to transform into online marketing due to the pressure of survival, let alone ordinary consumer groups.
I think a better solution to these problems is that the government urgently needs to further standardize the Internet industry and strengthen supervision on the reliability and safety of e-commerce products, from standardization construction to the improvement of laws and regulations. Only when people believe in this industry can they accept its industries and products. What our Internet marketing planning company needs to do more is to pay attention to the marketing strategy, use authoritative channels as the carrier, good user experience as the standard, and improve user acceptance as the goal to execute the planning plan and stick to it so that users believe and use it. Your product is just around the corner.
Henan Black Spider E-Commerce Co., Ltd. was established in 2007 and positioned as an "Internet channel expert". Its main business scope covers three sectors: Internet channel planning services, Internet channel brand promotion services, and Internet channel operation services. The person in charge of Black Spider said that the Internet is a tool that can be used by any industry. But the Internet is not only a tool, but also a new ability. When combined with all walks of life, it can give the latter new strength and regenerative capabilities. Black Spider Internet has also helped many people transform the Internet with its own Internet channel expertise. of enterprises have truly found their own path to Internet development and achieved smooth transformation.