Dongguan Dalang 2016 Guangyou wants to learn Taobao store opening Zezhi training training information

Why do you need to do copywriting? A brief introduction is given below. .Combined pictures and text to highlight selling points. Trading on Taobao relies on pictures and text to illustrate the product. Pictures without text cannot fully express the features and selling points of the product; and text without pictures cannot attract buyers. Therefore both are indispensable. .Effectively and accurately capture buyers. Excellent copywriting can effectively attract viewers and accurately capture buyers. Good copywriting is equivalent to an excellent shopping guide. It can not only introduce the products well but also reduce the number of inquiries from buyers
Contact person: Teacher Li<>
Consultation phone number
<>< br/><>School name: Dongguan Guangyou Vocational Training School<>
Address: Third floor of Dongguan Bus Terminal East Station (Guangyou Education)<>
Guangyou Vocational School is open all year round Learn Taobao's comprehensive class with Alibaba WeChat Marketing
Guangyou Education
Training goals: From scratch, guide students in all aspects how to open a store, how to decorate, how to market art, design, photography, and take pictures with the store to learn how to start your Taobao store from Grow up from scratch and master the most comprehensive Taobao knowledge to become the most professional Taobao seller. <>
The first stage of art cultivation:
Master the various forms of expression of Internet pictures to improve the ability to review and model.
, (visual impact training) learn the principles of color composition.
The second stage of online store color layout design:
, use all-round learning (from tools to the use of filters) online store image design and production<>
, online store, store recruitment, promotion , poster, button design. <>
, online store navigation, online store column, online store pictures, animated advertisements, and free video production software. <>
Online store color matching, different types of online store style decoration production, from frame design to finished works.
Format composition expression and layout design skills (practical details page production and use of typesetting software)
The third stage of product photography:
The use of photography principles camera (aperture, shutter, focus , depth of field, white balance)
, practical photography (focus, exposure control)
, photography skills (lighting, the impact and control of ambient light on products)
, practical photography (students can provide Representative products) from getting the product to making the details page.
The third stage of store decoration detail page production:
, comprehensive visual design from home page, category page, and detail page (reaching Tmall-level aesthetic standards)
, use of poster decoration tools, + The use of decoration software
, the production of related pictures (the production and application of Gongge)
, the production of focus picture coupons, carousel posters
, product details pictures (including main pictures, panoramic pictures Production of pictures, detailed pictures), etc.
Store rules: industry analysis, search ranking rules, window recommendation rules, unsaleable and downgraded products, natural traffic and ranking optimization, seven-day listing and removal rules, product title optimization, store improvement and commodity weight.
Digitalized operations: data analysis and optimization, Taobao rankings, business consultants, diamond booths, visual marketing, Taobao optimization, distribution management, order brushing techniques (exclusive top secret).
Marketing skills: through-train optimization, creation of popular items, popular items, related sales, brand positioning, copywriting planning, off-site promotion and traffic, and creating gold medal customer service.
Event marketing: third-party promotion (free tools), official event planning, Taobao customer promotion strategy, gold coins, Juhuasuan, community marketing, mobile Taobao, after-sales issues
Internet marketing training can bring you What kind of benefits? <>
()
. If you are working for a company, you can enhance the display quantity and improve sales performance of the products you market, and you can also shape your brand image on the Internet<>
()
If you are struggling to find a good job and learn Internet marketing, you can find a good job in the online world! <>
()
. After learning Internet marketing, you can help yourself or your company gain benefits from the Internet and double your performance<>
()
. After learning Internet marketing, you can It will bring immeasurable infinite value to your future career development in the Internet<>
Learn online marketing techniques quickly under the guidance of teachers from Guangyou Education and Continuing Education College to avoid wasting time on your own exploration and prepare yourself for today's fierce competition. Society increases competitiveness and no longer has to worry about employment. What are you waiting for?
The copywriting outside the store is nothing more than diamond exhibitions, through-train pictures, Juhuasuan, etc. The role of off-store copywriting is to attract buyers and gain clicks. <>. Selling point copywriting uses product selling points to attract consumers. Try to use simple sentences to explain the selling points so that target customers can immediately find the reason to buy this product after seeing the copywriting. This book is compiled from the experience of Taobao University and Tanju Community from many excellent posts. Success case interviews with carefully selected Taobao outstanding sellers tell every detail of their experiences on Taobao from initial store opening to final success in an easy-to-understand manner, allowing every reader to clearly understand the operations of a successful seller. model. As long as you pay attention, you will definitely be able to read this book and analyze business wisdom and successful qualities from it! Master the unique business model of opening an online store and shape yourself