Aowang/Aowang franchise

Aowang brand was founded in 2008. After years of brand operation, Aowang luggage company passed: World Quality Certification in 2008. Its products are sold well in the European Union, Southeast Asia, etc., and it is a world-renowned brand.
Guangzhou Aowang Luggage Industrial Co., Ltd. is a comprehensive enterprise specializing in the research, development, production and operation of luggage. It has a modern production base of more than 10 square meters, a number of young key employees, and a team of top designers. The whole category operates five series of products: fashionable fabric women's bags, men's bags, backpacks, trolley cases, and small items. It is located in the world-famous brand for civilian consumption, and the price is between - yuan.
The strong design team keeps up with the trends in Milan, Paris, London, New York, Tokyo, Europe and other countries, and interprets world-class trendy cloth bags, offering a new experience of high quality, affordable price, fashion and environmental protection.

< , Franchise process:
, Customer consultation: store selection, headquarters investigation, signing of contract, planning of decorative goods, arrangement of opening training, grand opening
, customer consultation:
Start to understand Ao King brand strength, product advantages, operating models, market trends and collaboration processes.
Store location selection:
Professional market personnel will conduct professional evaluation and analysis of franchise store location, traffic flow, per capita consumption level, investment profits, etc.
Headquarters investigation:
On-the-spot understanding of Aowang’s brand planning, factory strength, operational advantages, brand concepts and product base competitiveness.
Signing a contract:
Really understand the relationship between the two parties, achieve a win-win awareness, and conduct healthy cooperation.
, planning and decoration:
Marketing staff help franchisees measure the store space, and the company issues decoration planning plans to ensure that franchisees do a good job in basic store decoration, and provide store containers and promotional equipment.
. Product arrangement:
Based on local market analysis, help franchisees select targeted products for timely distribution, plan the best product display plan for store space combination, ensure reasonable distribution of products, and achieve Maximize profits.
. Opening training:
Professional training for franchise store clerks, store managers, and shopping guides on merchandise display, sales etiquette, handling, etc.
. Grand opening:
The company develops a full set of opening plans. Train and coach store staff, create an atmosphere, and plan opening promotions to create a new and exciting opening.
, Franchise conditions:
, Have a physical store, the area is - square meters is most suitable
, Detailed and excellent financial strength, about -10,000 store opening funds
Have experience in operating a specialty store, have The chain operation concept must be given priority.
, Aowang franchise policy: four frees, three frees, two returns, one-stop support, zero inventory
Four frees: no franchise fee, no handling fee, no training fee, no investigation and coaching fee
br/> Three returns: delivery cabinet decoration, store operation system materials, and opening gift package
Two returns: profit return, earnest money return
One-stop support: one-stop support throughout the process Open a store
Zero inventory: exchange goods
, the difference between Guangzhou Aowang Luggage Industrial Co., Ltd. brand store and bulk store
Advantages of bulk store:
.Bulk store has There is a certain degree of flexibility, and dealers have a relatively large choice space.
B. Can arrange goods through multiple channels to meet the needs of the market.
, Disadvantages of bulk stores:
Weak brand influence
Bulk stores have confusing brands, with mixed displays of famous brands and miscellaneous brands. It is difficult to form brand influence and there is no stable consumer group.
Consumers don’t trust
B. There is no unified quotation system. Discount sales are generally used, and every transaction is haggled, making it difficult to gain the trust of consumers.
, benefits cannot be guaranteed
.manufacturers have weak control over dealers, and it is difficult for dealers to get support from manufacturers.
B. Poor market maintenance can easily lead to vicious competition.
It is difficult to form a long-term and stable cooperative partnership.
, a large amount of energy is invested
. A lot of energy is required to arrange the products.
B. The quotation setting needs to be changed repeatedly.
It is difficult to guarantee the replacement of goods and after-sales service.
, the problem cannot be stable
. Dealers arrange goods according to their own preferences and can only attract consumers who have similar aesthetics to the dealers.
B. The distribution of goods is difficult, the update speed is slow, and it cannot adapt to changes in the shopping mall.
No effective information feedback system has been established, and the turnover speed of goods is slow.
, Advantages of Guangzhou Aowang Luggage Brand Store
, Complete network, strong strength
. It has strong financial strength and strong promotion network.
B. my country’s first leading company in the luggage industry franchise operation.
, strong research and development capabilities, rich products
, . Positioned as a full range of mid-range luggage, including briefcases, backpacks, wallets, belts, trolley cases and other series of products
B. Several products are launched every year Thousands of new styles keep up with fashion and trends.
Has the strongest luggage product development team in my country.
, market protection, stable profits
, .implementation of refined promotion system, strong market protection.
B. Stores have stable profits and strong ability to continue to develop.
, Strong support, reduce risks
, . Franchise, inventory, risks, returns and exchanges, container declaration policy to effectively reduce the risk of franchising.
B. Continue to invest in advertising to increase brand awareness.
, Continuous progress and meticulous craftsmanship
, .Perfect quality control system.
B. Complete after-sales service system.
, the leading company of popular consumer brands in the luggage industry
, .has established a systematic rapid response mechanism, mastered the essence of modern business and leisure, and is committed to the first popular consumer chain brand
, Operational ideas
.Correct thinking and unswervingly implement the brand franchise operation strategy.
B. Maintain the brand's strong design and production capabilities and establish a sound and effective support and guarantee system.
Promote the rapid imitation promotion strategy of all categories of luggage and establish a systematic rapid response mechanism.
. Implement refined brand promotion management, strengthen store expansion and maintenance, and strengthen the company's guidance and assistance for terminal stores.
.Adhere to the matrix promotion management model, improve and cultivate the group's expert management team, and maintain the group's strong competitive advantage.
.Strengthen the communication mechanism and strengthen the summary and transmission of successful experiences.
, Group Advantages
. my country's first luggage chain company, executive vice president-level unit of Guangdong Leather Products Professional Association.
B. A comprehensive group company based on the luggage industry and involving finance, real estate and other fields.
, brand advantage
Aowang: a famous trademark in Guangzhou, one of the top ten luggage brands in my country, and a well-known trademark in my country.
, Positioning Advantages
. Accurate positioning: a full range of mid-range boutique bags with high quality and affordable price that connect business and leisure.
B. Category advantages: Including a series of products such as backpacks, trolleys, briefcases, wallets, belts, and other accessories. The product structure meets the needs of the public Backpack 3, trolleys, briefcases, wallets, belts, and other accessories .
Quotation advantage: The backpack is positioned between Yuan and the tie rod is positioned between - Yuan. The briefcase is positioned between - Yuan.
, R&D advantages
. It has the strongest product design and development team in the luggage industry.
B. Adhering to the planning principle of combining business and leisure, it is the company with the most complete product styles and the fastest product updates in the industry.
, production advantages
. It has formed a production plan with more than 50 satellite factories based on Aowang Leather Factory.
B. The first luggage company to introduce luggage inspection equipment.
The company with the most abundant products in the luggage industry. Thousands of new styles are launched every season.
.The company with the most complete quality control system in the luggage industry.
, Promotional Advantages
. The leading company in the franchise operation of all categories of luggage.
B. It has a complete franchise system, a leading profit model and a successful experience of full service. It has a sound head office, branch offices and direct store management team.
, advertising advantages
. Continuous investment in brand advertising from TV stations and the Internet.
B. Outdoor advertising in urban commercial bases, traffic fortresses and highway entrance sign advertising.
Continue public relations communication activities.
.Bus, outdoor, street sign advertising support.
, management advantages
. Adopt the interactive matrix management model of the head office and branches.
B. Have a complete arrangement structure, clear division of labor and clear responsibilities.
Adopt the leading refined promotion management model.