Nanjing blue lithium commercial presentation

Mall display is a specific category of commercial display. As the name suggests, it is the commercial display of department stores.
Its value is reflected in many aspects, the most important one is to focus on target customers, create a good environment and atmosphere, and give customers a good experience as the fundamental purpose.

Commercial decoration

can be understood in a popular way as the beautification, decoration and display of the commercial environment (commercial space). It can effectively stimulate customers' consumption and desires, thereby enabling the mall to achieve more business benefits.
Merchandising refers to the beautification and decoration of the shopping mall environment and the display of props and merchandise, as well as various behaviors and means to decorate the business premises and create a good environment.

It is a marketing strategy, a business model, and a way of life.

It is an art and a marketing project
The value that commercial presentation can achieve
Brand: strengthen the brand and positioning, and form a sense of brand trust
Sales: increase the relationship with Consumer interaction, improve retention rate
Emotion: beautify the shopping mall environment, enhance the atmosphere of festivals or seasons
Communication: strengthen consumer experience and form word-of-mouth communication
Communication: use visuals Language conveys shopping mall-related information