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The difference between black hat and white hat
To put it simply, white hat is a fair and long-term way to catch the big fish. This is also a method that people often study, while black hat is cheating. the meaning of. White hat focuses on long-term interests, which takes a long time but has a stable effect. Black hats are used by most people for short-term optimization to obtain profits as quickly as possible.
In the previous blog posts of Lu Songsong's blog, there are many black hats, such as the operation of blog groups, website building groups, mass promotion, etc., and placing such affiliate advertisements on many of these pages are speculative actions and are not appropriate. Websites that make short-term profits. Black hats also include using unreasonable methods to stack pages, making junk links, hiding pages, bridge pages, keyword stuffing, etc.
A black hat method of operation
Bridge pages are pages designed to obtain good rankings for a particular keyword. These pages do not appear in the website navigation and are used to guide users into the website. other pages. For example, when you search for pornographic websites, you enter a page, but after clicking on the link, all that appears are guides to register or jump to other pages. These are the manifestations of bridge page jumps.
, the method of superimposing keywords is used by many novices, such as stacking many same keywords in the page, such as page promotion, website promotion, promotion website, promotion, website displayed in the page. These are called overlay keywords.
, hiding text is also a common cheating method. It is usually a method commonly used by some hackers. After invading a website, in order to prevent the administrator from discovering it, the color of the text and the color of the page are set to the same. Invisible to the naked eye, it is visible only to search engines but invisible to readers.
, some people who do very small text know that hiding text will be punished, so they set the font of the text to an inconspicuous place on the page, even small and invisible, usually placed at the top or bottom of the page.
, the blinding method makes things useless or invisible to users, and the keywords are piled in it, but search engines can see it. The search engine's response to this kind of deception is to use a word seal.
, there are many tools for page kidnapping that can download all the pages of a website. Through these software, other people's websites can be copied. This practice has been used by search engines to determine whether duplicate pages are self-created from many aspects. , so this method of page kidnapping is used less and less. At present, I don’t know whether R collection is part of page kidnapping. At least I found that several websites have content.
, I saw this method of connection factory on b encyclopedia. It said that it is a network system composed of many pages that are connected through interspersed connections. However, the recently popular blog group building with sprockets is almost the same as black hat and white hat. Among hats, if you are not careful, you may be judged as a black hat.