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Commodity quality and safety traceability system builds international trade

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Commodity quality and safety traceability system creates international trade [Manager Chen
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Electronic
, Qq
]
Australian Deputy Prime Minister and Minister of Agriculture Barnaby Joyce explained at the Australian National Farmers Association Congress that Australian agricultural products will first launch a pilot project for a global quality traceability system in Guangdong, China, to help more high-quality agricultural products enter the Chinese market. The California Wine Association also sent a congratulatory message, expressing its hope that the global quality traceability system will prevent and control counterfeit wines and improve the quality of my country's wines.
Since the launch of the global quality traceability code function for imported and imported products for the first time in the country on New Year's Day this year, this innovative move by the Guangdong Inspection and Quarantine Department has achieved results, and an increasing number of companies have joined the traceability system. So far, 10,000 codes have been issued, and the value of the traceable products exceeds 100 million US dollars. They are implemented in various ports in Guangdong, providing a cutting-edge model for promoting the construction of my country's quality traceability system. Now, this system has won positive responses from the world's good institutions, which is conducive to my country's formation and introduction of new trading rules and increased world voice.
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Quality and safety traceability system, imported product experience can be seen with one code
In Jingdong Mall bonded warehouse in Nansha Bonded Logistics Park, Guangdong , the staff on the foreign order production line held a code scanning gun and scanned the barcode of the imported goods. The computer automatically generated a real code with independent intellectual property rights, and the quality and safety traceability system matched the code to each item.
This small piece of truth code contains rich information. By scanning the QR code affixed to the product packaging with your Q Traceability mobile phone, you can inquire about the product name, production company, logistics company, inspection and quarantine release time, inspection certificate, traceability certificate, quality and safety traceability system, quality certificate and other product related information. information.
Liu Jiajun, deputy director of the Nansha Entry-Exit Inspection and Quarantine Bureau, said that the global quality traceability system for imported and imported products is to collect fragmented quality information throughout the entire life cycle of products from production, trading, circulation to consumers. Big data analysis and cloud computing technology use the traceability code of independent intellectual property rights as the medium to realize the true transmission of product value.
For example, the quality and safety traceability system is like a graduation certificate from primary school to university. Each diploma proves academic qualifications. If they are put together in front of you, it means a own life experience. Liu Jiajun described it this way.
The global quality traceability system establishes a smart inspection port public service platform and a mobile phone dual-channel inquiry method. The company imports product quality information into the system through notarized information. After the product arrives at the port, the inspection and quarantine organization implements precise supervision through the traceability system. After the product is quickly inspected and released and enters the circulation link, consumers, the company and the regulatory department pass the traceability code or The web page query can obtain the full chain traceability information, and can be consulted, reported or complained along the way. Inspection and quarantine agencies grasp feedback information in a timely and comprehensive manner, scientifically adjust supervision methods, and accurately crack down on illegal activities.
The quality and safety traceability system shows that the global quality traceability system is essentially an innovation in monitoring concepts and solutions. Unlike the previous quality traceability systems that focused on accountability, the global quality traceability system is a link between governments, companies and consumers. Participants join together to build and share, and ensure the authenticity of the information through the collection and comparison of all value information points in the entire product life cycle by regulatory authorities. During the supervision of the whole chain, relevant information is displayed hierarchically to different users, protecting the company's business secrets and consumers' own network privacy, and also protecting national big data security.
The establishment of a global quality traceability system has achieved significant results. According to statistics, the quality qualification rate of imported products purchased by Nansha shopping malls has increased by nearly 40% compared with before the system was implemented, and the inspection and release cycle has been extended from an average of two to three days to minutes. In the first month of this year, the failure rate in cross-border e-commerce sampling inspections dropped by .% year-on-year, and the average inspection time was seconds.
Innovative regulatory methods have promoted the centralized development of the industry. In this month, cross-border e-commerce outbound exports amounted to 10,000 batches and goods worth 100 million yuan, a year-on-year increase of .% and .% respectively.
Through the application of the quality traceability system, government supervision has become more scientific and precise. Since the system was put into operation, Nansha Port has seized many items of suspected counterfeit and shoddy products, many items have not been reported truthfully in the quality and safety traceability system, and many items have been filed for administrative punishment, and some criminal items have been discovered.
Quality traceability jointly builds and shares an ecology of integrity
Today, the global quality traceability system includes daily transactions, cross-border e-commerce, shopping mall acquisitions and imports and other transaction methods, covering categories such as food, consumer goods, and automobiles. Tens of thousands of people have now conducted traceability inquiries. The global quality traceability system is a typical government setup and a company's show. Consumer recognition has given the company visible benefits. Many well-known companies at home and abroad, including JD.com, Tmall, Vipshop, Mead Johnson and Midea, have actively applied to join. Factory-level traceability.
Hongle Group, which imports milk powder from Australia, is one of the first daily trading companies to participate in factory-level traceability. He Tianguang, CEO of Hongle Group, explained that from the aspects of security, stability, practicality, etc., the private traceability system has advantages that no company's self-built traceability platform can compare with. More importantly, the credibility generated by government endorsement has greatly improved the brand image. Before making a purchase, customers can read the coding information of a single can in the traceability system with one click, compare it with the actual product in real time, and verify the identity of the product. In just two months, the transaction volume increased by more than %.
He Tianguang said that through the global quality traceability system, solutions such as factory traceability, overseas assembly supervision, imported food inspection pre-inspection, paperless inspection and so on can be realized, and the average inspection speed of infant milk powder has been improved. times, effectively shortening the inspection time and speeding up the launch of high-quality products into the market, which is conducive to improving capital turnover efficiency and prolonging the product sales cycle. Compared with the convenience and market success achieved by the company through hierarchical supervision, the investment of less than 1.0 yuan per code is almost negligible. We hope that the system will continue to improve and help the company serve our customers very well.
The global quality product traceability system realizes rapid inspection of high-quality products and honest companies. It also helps companies establish a reputation for integrity in the market and provides protection for honest and law-abiding companies. Zhu Yongsheng, chairman of Guangdong Jewelry and Jade Trading Center Co., Ltd., explained that it is difficult to distinguish between natural diamonds and artificial diamonds in the market, and the global quality traceability system is conducive to market standards. In addition, consumers can directly check various certificates issued by foreign organizations in the traceability system, which can increase everyone's awareness of foreign diamond quality inspection organizations and create more capable consumers.
Liu Jiajun said that the origin can be checked and the destination can be traced. Consumers can shop with confidence, and companies can cultivate integrity. Based on big data analysis and risk prevention and control, government supervision only takes a few seconds. , traceability allows all parties to benefit from it.
This comprehensive quality information control and full-chain closed-loop supervision model realizes the interconnection, exchange and sharing of traceability information, and has also been recognized by industry and commerce, quality supervision, public security and other departments. A new situation of quality, diversified cooperation and co-governance in the Internet era is accelerating in the Guangdong Free Trade Zone. 【Manager Chen
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Electronic
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