Product Details
The so-called automobile aftermarket refers to the various services surrounding the use of the car after the car is sold. It covers all the services that consumers need after buying a car. That is to say, it is a general term for a series of transaction activities generated around various subsequent needs and services in the after-sales use of the car from sale to scrap. The earliest classification of the automotive aftermarket was based on the order of front and back sales of complete vehicles. In recent years, the classification of automobile aftermarket has gradually increased. However, no matter how you divide it, the most important part of the automotive aftermarket is the auto maintenance industry.
With the rapid development of the auto maintenance industry, the classification of auto maintenance is becoming more and more detailed, including auto maintenance, auto repair, auto beautification and other small categories. Looking at the development trends of automobile maintenance in recent years, it is not difficult to find that the automobile maintenance industry has become the main force in the development of the automobile aftermarket. Today's car maintenance companies are constantly increasing. Not only do their average annual operating income exceed 100 million US dollars, but they have also reduced vehicle scrapping rates by one-fifth, replacing the dominant position of the traditional car repair industry in one fell swoop. The concept of car maintenance and car care, which is divided into 30% maintenance and 70% maintenance, has been deeply rooted in the hearts of the people. According to relevant data, as early as the 1980s in the United States, the professional automobile maintenance market began to shrink rapidly, and automobile maintenance companies gradually accounted for more than the entire automobile warranty industry. Drawing on the development trajectory of the United States, we can conclude that China's car care industry will surely move towards a glorious future, and car beauty franchises will create a larger market.
With the reduction of automobile tariffs, automobiles are rapidly entering more and more Chinese households. Relevant data show that the number of private cars nationwide accounts for more than one-third of the total number of cars. In big cities such as Beijing, despite the impact of purchase restrictions, the number of private cars is still increasing significantly. Car owners all face a common problem, that is, it is easy to buy a car but difficult to maintain it. Car models are becoming more and more new and their performance is getting better and better, so car owners are more concerned about how to maintain their cars. Where there is demand, there will inevitably be a market, and customer demand gives companies huge impetus for development.
The huge market has attracted many companies to join. It is understood that many companies did not understand the car maintenance market in the early stages of entering the car maintenance market, or even how deep the water in the car maintenance market is. They only have a superficial understanding. , understand, the car maintenance industry is a hugely profitable industry. With the large share of such companies joining in, the car maintenance market has begun to see signs of non-compliance with the rules. As for when there will be complete rules, it is also a topic that the industry media has been calling for and emphasizing. However, whether it is automobile three guarantees or other regulations, they are always being formulated. Regarding this phenomenon, relevant people believe that strengthening personal regulations more important.
First of all, if you want to join the car maintenance market, the most basic thing is to understand the current situation of the entire market and operate and develop your own business based on the concept of sustainable long-term development. This concept is particularly important.
Secondly, after entering the maintenance industry, you must know that this is a service-type industry, and you must have a sense of service. Honest management is the foundation for the development and growth of an enterprise. Vicious competition can only show your courage for a moment.
Finally, and most importantly, the automobile maintenance industry has certain technical thresholds, so participants are required to be knowledgeable. At the same time, the car maintenance shop must be regarded as an industry that can be operated in the long term, so investors must seriously operate it as a business.
The car beauty service market has its own development rules. During the development process, if you do not follow the market rules, you will inevitably be punished by the market. That would not only harm ourselves and everyone, but also harm the sustainable and healthy development of the entire industry.
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