Xiamen Jianfu Chain: Continuously seize the commanding heights of Fujian's retail industry

Xiamen Jianfu Chain: Continuously seizing the commanding heights of Fujian's retail industry. In recent years, the domestic economy has declined, the stock market has plummeted, the property market has been cold, and people's consumption power has continued to decline. The retail industry has become the hardest hit area. Many well-known foreign retail giants have lost their glory and have withdrawn. mainland. In the second half of this year, the business environment of the retail industry has further deteriorated, with layoffs, store closures, and mergers and acquisitions becoming key words in the retail industry. However, in Xiamen, Fujian, there is a retail management company with unique scenery. It has grown from a few stores to multiple chain convenience stores radiating across the province. It is also constantly recruiting people, expanding its business territory, and constantly seizing the Fujian retail industry. From the commanding heights, this company is Xiamen Jianfu Chain Management Co., Ltd. So, what is the secret to success? This is a topic that many retail owners and franchisees are concerned about. It is understood that Jianfu is different from other chain convenience companies in that the secret to its success lies in its innovative business model and unique management philosophy. In fact, Jianfu is an ecologically diversified and convenient trading platform. The operator and manager of this platform are Xiamen Jianfu Chain Management Co., Ltd. Jianfu headquarters provides franchisees with brand management, category management, data management, Xiamen Xinfuke Trading Co., Ltd. is a subsidiary of Jianfu and provides services such as customer management, planning and marketing, and trading venues. It provides unified procurement, review of supplier qualifications, and strict product quality control for franchisees and directly-operated stores on this platform. Xiamen Wubida Logistics and Distribution Co., Ltd. is a partner of Jianfu, providing this platform with product sorting and distribution to various franchise stores and collecting payments on behalf of suppliers. Each franchise store has a unified trade name, unified management, independent accounting, and is responsible for its own profits and losses, forming a Dajianfu is a convenient trading platform. Jianfu's success also benefits from the "Internet +" era. Through e-commerce + micro-commerce, Jianfu continues to lead the new normal of consumption. Jianfu has established a unique "micro-mall". Jianfu convenience chain provides consumers with one cloud and multiple screens. There are as many as seven micro-mall entrances, which are truly convenient, beneficial and convenient for the people, and the payment methods have been diversified such as WeChat and Alipay, catering to the shopping needs of modern people. In an era where consumers are pursuing "safety on the tip of the tongue, deliciousness on the tip of the tongue, and nutrition on the tip of the tongue", Jianfu uses the photosynthetic farm in the micro-mall to combine fresh fruits and vegetables, hygienic cooked meats, and the most delicious and nutritious secret dishes. , continuously delivered to Xiamen consumers through the Photosynthetic Farm micro-mall. Many white-collar workers appreciate the "semi-finished vegetable cleansing" service provided by the Jianfu Guanghe Farm micro-mall, which requires no washing, no cutting, no preparation, cooking when you return home, and a meal in three minutes. It not only saves them a lot of time, but also Eat nutritious and healthy food. At present, Jianfu's investment promotion is still in full swing. It is expected that in 2020, the total number of stores will reach 20,000, and the total investment will reach 500 million yuan. In the context of the cold retail industry, vision determines the realm and philosophy determines the path. Should those companies with poor management and continuous losses get some inspiration from the blessing model?