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Exhibition location: Tehran International Convention and Exhibition Center
Organizer: Iran Lighting Association
Holding cycle: once a year
Iran, which is about to end European and American sanctions, has provided new development markets for all walks of life. European countries have vigorously developed the Iranian market. The German Chamber of Commerce and Industry estimates that in the next four years, the trade volume of German exports to Iran will increase fourfold to 100 million euros. Engineering machinery, precision equipment, auto parts, electronics and electrical, building materials, consumer goods and other industries are growing at an alarming rate in Iran. Foreign-funded companies have set up offices in Tehran, and personnel from medium and large-scale enterprises in China's consumer electronics, communications, hardware and other categories are stationed there. In Iran, there are even more companies that have gone deep into every city in Iran to develop the Iranian market in depth. Iran's main import sources are China, the United Arab Emirates, South Korea, Turkey, and Russia.
[Market Information]
&Iran is located in southwest Asia, bordering Armenia, Azerbaijan, and Turkmenistan to the north, Turkey and Iraq to the west, Pakistan and Afghanistan to the east, and the Gulf to the south. The Gulf of Oman, very close to the United Arab Emirates and Iraq, is the connection point between the Middle East and Central Asia, covering an area of 10,000 square kilometers. It is known as the Eurasian Land Bridge and the East-West Air Corridor, and has important strategic significance.
Iran’s economy is dominated by the oil extraction industry and it is a major oil and natural gas country in the world. It is located in the Middle East, which is the richest oil and natural gas region in the world. Oil export is the lifeline of the economy. Its oil production capacity and oil export volume rank fourth and fourth in the world respectively. The second one is a member of the Organization of Petroleum Exporting Countries. Iran has developed petrochemical, steel, and daily necessities manufacturing industries, as well as electronics, nuclear, and computer software and hardware industries. Iran is my country's important economic and trade partner in West Asia. The commercial exchanges between China and Iran can be traced back to the ancient Silk Road in the first century BC. In recent years, high-level officials from China and Iran have maintained regular contacts, and economic and trade cooperation between China and Iran has continued to deepen. At the same time, Iran is also an important overseas investment, project contracting market and source of oil imports for my country. In recent years, economic and trade cooperation between China and Iran has developed rapidly. China’s investment in Iran’s petrochemical, steel, infrastructure construction and other fields continues to expand. The World Bank predicts that Iran's annual economic growth rate will reach .%, and the annual growth rate will be . and .% respectively. According to these projections, Iran will have the highest growth rate in the Middle East in the coming years.
Iran, which has been sanctioned in recent years, has begun to recover. Iran has begun upgrading and constructing ports, airports, and transportation facilities. For example, Iran plans to complete large transportation channels and prepare to build new kilometers of rail transportation. It also plans to upgrade existing airports and build new ones. New airport. The Iranian government is vigorously building hotels to provide business and travel services. The Iranian government plans to build more than 40,000 four-star or five-star hotels within this year. There is a relative shortage of hotels in Iran, and business trips need to be booked one month in advance. The reason is that there are not many hotels in Iran, and the number of businessmen visiting Iran has increased significantly in the past two years, making the already small hotel industry even more nervous. The increase in newly built hotels has thus promoted the demand for various lighting fixtures.
[Market Survey]
Our company has returned to Iran many times to conduct in-depth inspections of the Iranian local market. Due to long-term economic sanctions, the infrastructure is relatively backward. Most of the buildings are 1960s buildings. The buildings are generally not high and most of them are round. The roof-top building gives the impression that it is a fourth- to fifth-tier city in China, but the consumption in Iran is higher than that in second-tier cities in China. Iranian women still follow a conservative traditional style when going out. They need to wear gauze to wrap their heads, shoulders, and necks, and are not allowed to expose their skin in public places.
The transportation in Iran is slightly better than that in India. There are subways and taxis, but most of them are old cars over 20 years old. In the past two years, there have been European brand cars such as Peugeot, Citroen, Renault, Mercedes-Benz, and BMW.
Local young people and corporate office workers like purchasing on behalf of others. Most high-tech products are purchased through purchasing agents in Dubai. Young people and office workers with decent jobs all own an H or Samsung. Communication products for the middle-level and below are all older phones.
Accommodation in Iran can be a very disappointing thing. Due to sanctions, there are no international hotels in the country, such as Hilton, Sheraton, InterContinental Crown, etc. The only international chain hotels currently available are Ibis and a small number of local standards. five-star hotel, but the cost is high. Recently, I learned from a local Iranian businessman that Iran has begun to build a large number of star hotels, shopping malls, and office buildings. This is the first round of infrastructure construction after Iran gradually lifts sanctions, and is used to meet business accommodation, foreign investment, foreign company offices, etc.
In terms of language, Iran is currently in a semi-closed state. Most of the social communication is in the local language. The Persian we understand is only some people can understand English. More and more young people are starting to learn English. The locals still have a negative attitude towards the Chinese. Pretty friendly.
Based on the above-mentioned in-depth understanding of Iran, I feel that this country is not a country that makes people fear or feel scary. Compared with the Chinese who often visit developing countries, it is acceptable. The economic foundation is slightly better than that of India. The local young people He has a relatively open mind and is full of curiosity and strong interest in new high-tech products.
[Exhibition Introduction]
The 2018 Iran International Lighting Exhibition, as the oldest local lighting exhibition, has received strong support from the Iranian government and the Lighting Association. Iran's lighting industry is in a state of incandescent lamps and energy-saving lamps. During the past period of sanctions, they were imported from Turkey and Dubai. Turkey exported lanterns and energy-saving lamps, and Dubai exported engineering lamps. There is a local lighting manufacturer that produces indoor lighting lanterns and chandeliers. Most of the hardware and accessories are imported from China. The lighting used by local Iranian families is generally lanterns and chandeliers. Middle and upper-class families use crystal chandeliers, which are mostly decorative. D lighting is used in engineering, such as hotels and shopping malls. It is an old product.
The exhibition is co-organized by the Iranian Lighting Association. The purpose of the exhibition is to learn about the latest lighting products and technologies in the world, improve local lighting technology, promote the update of domestic lighting products in Iran, and also provide international Exhibitors provide a platform for mutual communication. The Iran Trade Promotion Association participated in the co-organizing work of the exhibition. The Iran Trade Promotion Association mainly works in Iran to attract investment, promote trade, introduce foreign-invested enterprises, assist Iranian enterprises to develop foreign markets and enhance international competitiveness. It also organizes foreign trade delegations to inspect the Iranian market. , to promote bilateral trade cooperation.
The total area of the exhibition this year exceeded square meters, and a pavilion was opened at the Iran International Exhibition Center. There were dozens of companies from Greece, Turkey, China and other countries participating in the exhibition. The companies participating in this exhibition have achieved good results. The exhibition site was crowded with people, and % of the exhibitors said they would continue to participate. Hosting the Iran International Lighting Exhibition this year is bound to further expand both in terms of the number of exhibitors and the exhibition area.
[Scope of Exhibits]
?Lighting equipment: including advertising lighting, architectural lighting, automotive lighting, lighting, indoor lighting, kitchen lighting, garden lighting, background lights, wall lights, Christmas decorative lights, commercial lighting, Decorative lighting, spotlights, dynamic light scattering lights, emergency lighting, etc.
?Lighting bulbs: including reading bulbs, bedroom bulbs, wall lamp bulbs and other lighting bulbs
?Green and D lighting: including all D, Energy-saving lighting, and solar lighting.
? Lighting technology, design, services, etc.: including energy management, energy quality testing services, lighting design services, lighting design software, lighting test systems, lighting technology, lighting control technology, logistics and Traffic lighting, technical lighting applications and solutions, wireless lighting management systems, etc.
?Lighting accessories and parts: including switches, transformers, reflectors, dimmers, light stands, bulb parts, etc.
? Manufacturing equipment and inspection/testing/experiment/evaluation equipment lighting: D, taxi light boxes, sputtering equipment lighting, calcining equipment lighting and other industrial lighting equipment
&Registration method
Exhibition registration deadline is based on booth reservation All companies that have decided to register for the exhibition should fill in the exhibition application form (exhibition contract) as soon as possible and pay the booth deposit to ensure the final rental of the booth. Other exhibition fees will be notified according to the exhibition organization process. pay.
Chinese exhibition organizer: Shanghai Yueyang Exhibition Service Co., Ltd.
Contact person: Mr. Yu
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Address: Room 1, Fox Business Building, Huguang East Road, Shanghai
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