Product Details
For the direct sales distribution system, on the other hand, we adopt separate and block development, strict testing, to ensure the quality of each part, and then centralized assembly and docking, just like the manufacturing process of nuclear weapons, even the development engineers do not know the specific content of the customer, etc., to maximize the Customer confidentiality and customer safety are guaranteed. d=
Analysis of multi-level direct selling bonus system
In addition to products, the most attractive thing about direct selling companies is the bonus system. Therefore, the bonus system plays an important role in the direct selling business. Therefore, if practitioners want to understand the connotation of direct selling, they should first understand various direct selling bonus systems.
In multi-level direct selling, in addition to the profit from selling products, each operator can also receive organizational development and management bonuses by recommending others to join, which is highly controversial. But this is the charm of direct selling. Just imagine how you can build your own business network if you can't recommend new people? How to make your direct selling business stronger and bigger?
Generally speaking, the bonus system of multi-level direct selling companies is divided into five different types: ladder system ( ), mixed system (Hbrd), hierarchical system, distance system (M), and dual-track system (Br). Practitioners can choose the type of system they like or suit themselves according to the situation.
1. Ladder System
This is the earliest mainstream system that has been adopted by the most companies. This system sets up many ladders for direct sellers as an incentive to encourage direct sellers to continuously move up the ladder. The more sales you achieve, the higher you climb, and the higher the corresponding rewards you get. Its bonuses are mainly divided into two categories: sales bonus. It is to obtain sales profits by selling products. This part of the bonus varies depending on the sales volume, leadership bonus. It is calculated using algebra (each generation's performance refers to group performance rather than individual performance) for bonuses for leaders in organizational management and coaching. That’s why it’s also called the Organizational Counseling Award. Laddering is a system that encourages selling products. Therefore, higher individual and group responsibility limits are set. In order to obtain high income in the ladder system, you must continuously expand sales.
Characteristics of the ladder system
Allowing separation and zeroing. Detachment means that when the group performance of your subordinates reaches a certain amount, they can be promoted to the same level as you or surpass you to a higher rank. Under normal circumstances, individual performance before separation is calculated by integrating it into the superior group, that is, the bonus is calculated as a percentage corresponding to the performance of the entire group. Resetting to zero means that performance is not accumulated and is reset to zero on a monthly basis.
( ) /
, floating calculation bonus. That is, the percentage of bonuses received each month changes due to changes in performance. For example, when a performance of 10,000 yuan is achieved, and subordinates B and B respectively achieve a performance of 10,000 yuan, the sum of B's three performances is 10,000 yuan, which is the group performance of . If the bonus ratio for a group performance of 10,000 yuan is %, then the group bonus is 10,000 yuan. The bonus percentage corresponding to B and B's 10,000 yuan is %, and the bonus each received by B and B is yuan. Then the bonus is 10,000 yuan. The performance generated next month may be different from this month, so the percentage corresponding to the bonus is also different. When B and B's performance reaches a certain standard, they can be promoted. This is separation. After leaving, B's performance will no longer be calculated in the merged group. At this time, he will not be able to enjoy the difference bonus, but can only receive the leadership (transcendence) bonus.
The current algebra award under the ladder system is generally on a first-generation basis. Recently, some companies have relaxed the upper-level award. The percentages decrease from top to bottom (sometimes they increase). In addition, the ladder system also comes with some additional benefits, such as dividends, garages, travel, etc. However, these additional awards are generally far away and difficult to obtain.
2. Mixed System
This system is derived from the ladder system, thus retaining the concepts of promotion and algebraic bonuses. The main sources of mixed bonuses: sales bonuses. The level corresponds to the bonus percentage. The higher the level, the higher the bonus percentage. , difference bonus. This is designed to encourage referrals of new people. This difference is obtained by subtracting the corresponding percentage of subordinate partners from your own corresponding percentage, which is also called unlimited generation bonus. , algebra bonus. When you reach a certain level, you can receive a proportional bonus from the lower level. Partners in the organization who do not reach this level will be included in the team calculation. , dividend bonus. Both the hybrid system and the improved ladder system have designed this special reward to encourage partners to move towards higher levels.
Characteristics of the mixed system
The performance is accumulated indefinitely as a whole group. For example, if your performance last month was 10,000 yuan, you can receive a bonus based on %. If you do 10,000 yuan next month and the cumulative performance reaches 10,000 yuan, you can receive a bonus based on the corresponding %.
, difference and algebra bonuses coexist. That is, you can receive the alt bonus while receiving the difference bonus.
, special dividend bonus. It is specially designed to encourage direct sellers to sprint to higher levels. The proportion of dividends is generally determined as a percentage of global performance.
3. Hierarchy
This is based on changing the ladder system. The ladder system attaches great importance to consumption and encourages operators to continue to retail and recommend during the process of climbing up the ladder, until they start to receive exponential bonuses when they leave. The hierarchical system advocates equal emphasis on consumption and sales, so there is no high group responsibility requirement like the ladder system, and it is easy to achieve even your own consumption. Generally speaking, the tier system is a hybrid type, either combined with unlimited generation bonuses, or designed with quick activation bonuses, or combined with special dividends, or only sets a lower liability amount.
Features of the mixed system
There are more levels. And the higher the level, the greater the profit, but it is not easy to achieve
and there are special rewards. To encourage operators to challenge to higher levels. For example, ⑴ unlimited generation bonus. Once a certain level is reached, the entire organization will receive a few percent more bonuses until a subordinate in the organization reaches this level. ⑵Special leader dividends. ⑶ If you are not qualified, you can tighten it, and the number of generations that actually receive the bonus will reach a deeper sales network.
Design relevant awards to encourage those who have not reached the level. Examples include quick activation bonuses or sales discounts.
4. Matrix System
This system was born in the 1990s. The design concept of this system is
, stable and loyal consumers
, higher income comes from a deeper organizational network
, stable income comes from fixed repeated consumption of the organizational network
, consumers help each other, the strong help the weak. The matrix system focuses operations on the entire organizational structure and emphasizes a completely consumer-oriented organizational network.
The main sources of bonuses in the matrix system
are consumer feedback bonuses. In order to encourage consumers to join (rather than relying on operators to continue selling), bonuses are designed to give consumers discounts and profits.
, Organization Network Algebra Bonus. If it is the structure, you can receive the bonus of each generation, and sometimes the percentage of bonus received by each generation is exactly the same.
Characteristics of the matrix system: The matrix system is mainly based on consumers. There is no group responsibility and individual responsibility is very low. Therefore, if you want to make big money, you must continue to develop the consumer market.
5. Dual-track system
Born in the 1990s, the design concept is to use two lines to develop the organization and try to make the system simple and easy to copy. In order to reduce the difficulty of management, the dual-track system eliminates the individual and group responsibility quotas commonly used in the ladder system, and adopts the concept of unlimited generations to use the performance of the entire organization as the standard for calculating bonuses. The dual-track system advocates the concept of getting rich through consumption and sets up direct recommendation awards, which is suspected of pulling people's heads. So it is currently the most controversial bonus system. The dual-track system basically calculates the cycle on a weekly basis. When the operator's two lines meet certain performance requirements, he can receive a bonus, which is called a round (also called a bumping round). After receiving the bonus, the performance of both lines will be reset to zero and recalculated, that is, the round will be reset to zero.
Features of the dual-track system: a special circular design is used as the bonus calculation unit.
, the entire group accumulates unlimited generations, and the organization network will never leave. Breaking the ladder, there is no disengagement.
, performance accumulated indefinitely. Bonus distribution is mostly based on completing a cycle (a cycle is a round). Before completing a cycle to receive bonuses, performance can be accumulated indefinitely until the criteria for receiving bonuses are reached.
, usually divided into balanced double-track (meaning that each of the left and right lines achieve half the performance is the standard for completing the cycle.) and unbalanced double-track (in actual operation, it is extremely difficult to achieve balance, and when the small line reaches the standard , will cause a waste of large-line performance, so an unbalanced dual track emerges, such as / on one side and / performance on the other).
, liability limit and regeneration system. Set a higher liability limit (repeated consumption), otherwise you will not be able to receive the bonus. The dual-track system emphasizes mutual assistance and stipulates that the first generation can only develop two downlines. If the third person is recommended, they will continue to be placed downwards. However, under the dual-track system, one person can have several identities under certain circumstances. Each operator is allowed to own several operating rights or purchase several units (also called centers). After reaching a certain performance or number of cycles, he can open new ones. The line is to operate other units. This is the reproductive system.
At present, many dual-track companies have begun to improve the dual-track system, allowing direct sellers to open wider lines besides the second line, or adding other types of bonuses, including referral bonuses or retail bonuses, in an attempt to maintain the dual-track system. advantages while making up for some of the inherent flaws of the dual-track system.
The dual-track system can easily form elephant legs. At this time, although the team has a large number of people, it is difficult to meet the requirements for receiving bonuses. Caused a lot of performance accumulation. Although some dual-track companies now set up bonuses such as global dividends in an attempt to solve the elephant's leg problem, they are just playing with concepts. Because from a certain perspective, the main source of profits for dual-track companies is the performance accumulation of the elephant legs of many operators.
System
This is an innovative and emerging system. Its design concept is based on Grant Thornton's thinking, which is to allow most people engaged in direct selling to succeed, thus effectively integrating a stable team of contacts. American company R is a representative of this system.
Its source of bonus
is organizational bonus. As long as you maintain the prescribed consumption amount, you can receive bonuses for your next generation
and leadership bonuses. It means to set your class according to the number of referrals, such as ruby, emerald, blue diamond, etc., and then receive the corresponding level difference bonus
and elite bonus (global dividend) based on the class.
It is said that this system has overcome the many shortcomings of some systems such as slow start-up, low return rate, and poor stability, and presents the characteristics of an easy start, high mid-level returns, and stable income in the later period.
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This version of direct selling software customization is suitable for large, medium and small direct selling companies that carry out direct selling business in China and around the world. The software solves the concerns of domestic direct selling companies about system security and data security, meets the security and confidentiality requirements of direct selling companies for business information and key data, realizes transparent management and control of capital flows in the business, controls the allocation rate, and prevents collapse. Achieve effective management of direct sellers and networks, and control changes in direct sellers. Lelai Direct Selling Software will protect your direct selling business, and jointly create and enjoy the feast of direct selling wealth
Lelai Software is a well-known brand in China's direct selling software industry, a representative enterprise in China's direct selling software industry, and a popular direct selling enterprise in China. Information software supplier. It is one of the well-known direct selling enterprise management software and e-commerce application solution providers in the Asia-Pacific region
Current areas involved: We use the most cutting-edge software editing technology to build the general backend and service center backend of many domestic and foreign companies. , consignor representative backend, members, distribution stations, franchise stores, e-commerce websites, direct sales management information systems, etc.
The stable operation of software is inseparable from the stable operation of platforms such as hardware, networks, operating systems, and database systems. However, due to various reasons such as viruses and network instability, these platforms often experience failures, resulting in direct sales software cannot be run. With the successful development of your company's business, tens of thousands of people will use your company's direct selling software, including members across the country and even around the world, and internal company managers. However, the information quality of these users varies, so the implementation of the software Ease of use and user-friendliness are very important. Moreover, through ease of use and humanization, members can enjoy higher-quality services and enhance members' stickiness to the company.
We pay attention to the development trends of the direct selling industry and continue to innovate and develop.
, Guangzhou Lilai. Direct selling software has powerful functions, high security, strong scalability architecture, and can be operated through a browser. , the system includes three parts: member office platform, store office platform, and company office platform. According to the company's business plan, huge business data such as members, stores, and products are managed. According to the actual situation of the direct selling company, it can be divided into two models: company, store, member model and company, member model. , Development environment: Using . + Q software architecture, the system has better security and stability, and the bonus settlement speed is faster.
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