- 0.2:
- 10000
- 0.2:
- 10000
- 0.2:
- 10000
In recent years, many companies have gradually begun to pay attention to advertising, and some companies have switched from the traditional method of distribution on the street to through mail. This is a revolutionary realization! We no longer cast a net like looking for a needle in a haystack on the streets like we used to.
In addition to being able to filter data, advertisements also have the ability to control the layout size themselves, which is an advantage over newspaper and magazine advertisements. But if you want to use advertising to make your company's products popular, you still have to put in some effort.
First identify your target group and distribute flyers everywhere on the street to salespeople who have often seen some real estate before. Others are not their target customers, so if they are distributed like this, the effect is difficult to guarantee. Let's take real estate companies as an example. Where are the main customer groups of this group of people? The first thing is to have money. If you don't have money, you will be unable to sell shops or houses.
They distribute advertisements on the street, and many of them are received by ordinary working people. It is difficult to find truly rich people. What is the sign of truly rich people? Maybe those who own high-end cars or have owned some properties before will probably invest again. It's impossible for these rich people to live in urban villages, right? So the data selected are owners of some high-end communities in Guangzhou, or owners of some luxury cars.
After finding the target audience, the next step is to write the copy. Many advertising flyers do not have magical advertising copy. They generally look ordinary and unattractive. If they cannot impress customers, they will only be thrown into the trash. The fate of the barrel. Therefore, if you want your advertisement to have strong sales power, you must pay attention to these two points, especially the second point, which is often ignored by most businesses in terms of copywriting.
(This information is valid for a long time)