Product Details
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! Cross-stitch is a company integrating R&D, design, A large-scale bedding and cross-stitch enterprise integrating production and sales. Cross-stitch is one of the most influential brands in China's embroidery and textile industry. The company has been rated as a first-class credit rating unit for eight consecutive years, and has won honorary titles such as outstanding enterprise and star enterprise.
! Survival by quality and development by brand are the strategic goals of cross-stitch development. The company passed: International Quality System Certification in 2016, took the lead in registering trademarks in the Trademark Office of the State Administration for Industry and Commerce, utilized the knowledge economy, relied on brand advantages to develop franchise chain stores, and persisted in delivering quality products to customers. The company has self-operated import and export rights, with both domestic sales and foreign trade. The products sell well in the domestic market and are exported to Southeast Asia, Europe, North America and other international markets.
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! The company invests heavily every year in the construction of a cross-stitch creative design talent team, promotes technological innovation, introduces international advanced equipment, and uses imported fabrics and 100% Egyptian cotton embroidery thread to lay the foundation for cross-stitch The foundation of high quality embroidery products. Relying on the dual advantages of creativity and technology, it has developed into a benchmark enterprise for cross-stitch.
! It takes ten years to hide beauty in a needle and achieve the beauty of culture. People are united and enterprising, cooperate sincerely, shoulder the corporate mission of leading fashion trends and improving the quality of life, establish a corporate vision of a century-old world brand, carry forward the Dayan spirit of unity, collaboration, tenacity and dedication, build a leading cross-stitch enterprise in China, and are determined to become a world-class enterprise. An outstanding company with first-class talents, first-class brands and first-class management.
. 'Investment Advantages
. ', Market Analysis@Craft Hobby, Women's Nature Even in the era of material scarcity, many women still retain the hobby of spinning sweaters. The times have progressed, and in the era of pursuing individuality, Today, women’s deep-rooted craft hobby has been transferred to cross-stitch, a fashion that is popular all over the world. @The market has been opened. Cross-stitch European brand products, which are positioned as high-end and expensive, are very popular in the Chinese market and are blooming everywhere. From entertainment stars, sports stars, to white-collar workers, many female consumers have fallen in love with this kind of products. Artistic, casual, and affordable cross-stitch products will inevitably open up a larger consumer market. @Profound Accumulation of Products In the process of global spread, cross-stitch products have evolved into more diverse styles in different cultures, countries and nationalities, forming a rich artistic accumulation. In all countries with perfect cross-stitch industries , the hobby of cross-stitch, along with embroidery, develops for a long time, and even becomes a lifelong hobby. This is why cross-stitch has continued to develop in Europe for more than a hundred years and is increasingly showing its vitality.
. 'B. Product positioning: professionalization. The high-quality cross-stitch market can only accept specialized products in the end. This is determined by the characteristics of cross-stitch: as embroidery friends (consumers) embroider stitch by stitch, any product defects will be revealed. Cross-stitch completely adheres to the professional line, pursues high quality, and strives to be the first cross-stitch brand in China. □Mid-range price, for mass European brand cross stitch, with high technical and financial requirements, the terminal retail price remains high, and the product is only suitable for high-income groups. As a casual handicraft, the real big market for cross-stitch must be in the mid-range price range and among mass consumers. Cross-stitch has a design, production, supporting and sales model, and the entire process creates ultra-low prices, creating good profit margins for franchisees and saving money for consumers. Cross-stitch is a high-quality, mid-price brand in the Chinese cross-stitch market. In this market positioning, it has excellent market profit potential.
. ', People's Advantages It is Zhouyi Company's real advantages that make cross-stitch be trusted by others and gain a reputation in the market. Products can be counterfeited for a while, and styles can be plagiarized for a while, but this team, this group of people who are cohesive and constantly learning, will continue to inspire innovative capabilities, newer profit models, and more complete operating systems. This continuously accumulated advantage will ultimately enable us to achieve long-term and far-reaching results.
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