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. . , ' _ ' -_ < (, ,) - Honggu Leather Products Franchise Overview
Guangzhou Honggu Leather Products Co., Ltd. was founded in A professional leather goods company integrating , sales and brand operations.
The company is headquartered in Huadu District, Guangzhou, known as the capital of leather goods. It has two major production bases in Guangzhou and Sichuan, and a professional independent research and development base. The market network covers multiple locations in 3 provinces, municipalities and autonomous regions across the country. City. By establishing standardized production processes and standardized management models, the company enhances its vitality with a modern corporate management system and efficient management methods, consolidates its brand foundation, and establishes a complete internal operation system to provide strong support for national chain stores. To promote the rapid growth of sales results. Over the years, Honggu has been adhering to the corporate mission of building a Chinese leather goods brand, carrying forward its exquisite leather craftsmanship and becoming a representative new force among domestic leather goods companies.
Since its establishment, Honggu has overcome obstacles all the way, constantly forging ahead and expanding the company's scale. In the new journey, Honggu people will follow their beliefs, insist on consistent thinking, consistent execution, consistent image, and consistent services. Under the guidance of the spirit of self-breakthrough and transcendence and innovation, we will realize the great corporate vision of a century-old Honggu, a world brand, and national pride.
Honggu leather goods brand is inherited from the historic leather culture and cobbler skills of Lijiang, Yunnan Province, and is closely related to Lijiang’s abundant sunshine, beautiful natural scenery, return to nature living conditions, kind and gentle folk customs, and fashion from all over the world. Combining elements, we creatively extract a new concept of simple and fashionable leather goods, integrating the brand positioning with Lijiang's humanities, history, and environment. Through Lijiang-style simple fashion, we stand at the starting point of facing the world to create China and even the world. The world's most historic leather goods brand provides women with indispensable leather products and spiritual enjoyment in their lives.
Using exquisitely crafted leather products to bring consumers a real and natural lifestyle. Specializing in quality, Honggu pays attention to everything from raw material selection to style design, providing consumers with exquisitely made leather products, creating the beauty of quality and texture with simplicity in mind, advocating authenticity, naturalness, comfort and relaxation, and not pursuing luxury. With a group of people with a luxurious lifestyle, Pu Yuxin integrates simple and fashionable products with Lijiang-style real and natural lifestyle to meet their functional and emotional needs.
Support policy
Store opening support
● Professionals cooperate in site selection, business guidance support and post-operation maintenance
● Professional team guides the distribution of goods, formulates product plans, and distributes goods reasonably
br/> ● Enjoy returns and exchanges (within three months) for the first time distribution to avoid inventory backlog, and
manufacturers share risks
● Free planning of opening activities, and the headquarters will provide on-site support from a senior salesperson to follow up throughout the process And provide guidance and training to employees
● The company provides store layout drawings for free
● Stores that meet the standard image or performance can enjoy the full refund policy for display cabinets and shelves. Please consult the Honggu Investment Specialist for detailed parameters that meet the standards.
● The headquarters has established Honggu Business School, the first leather goods vocational business school in China, and hired famous professors and strong company executives as training instructors
● Tailor-made training courses for each region to provide training services for store employees , sharing the successful experience of specialty stores
● Product management specialists at the headquarters help the headquarters or nearby cities replenish and adjust goods
● Franchisees invest in local regional advertising, and the headquarters can reimburse actual advertising fees.
Retail support system
● Activity process support
● Operation system analysis report support
● Honggu network long-distance training support
● Complete retail operation training support
●Excellent retail project team special support
Joining conditions
●Identify the company’s business philosophy and accept the company’s unified management
●Have certain retail or other industry sales experience, high market sensitivity and
Insight
● Have certain financial strength, market management capabilities and good business reputation
Store requirements
● Stores in local prosperous commercial sections
● Large shopping bases and department stores
● Street shops in high-density communities
● Commercial streets in famous scenic spots with a large flow of people
● The surrounding environment should be hygienic, clean and beautiful, and avoid contact with grocery stores and restaurants. , mechanical repair
Shops, etc. are nearby
-_ ' ' < (, ,) - Honggu Leather Franchise Advantages
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' Strong planning team< br/> ● A well-known European planning agency, tailor-made the fourth generation corporate image recognition system and terminal store image system for Honggu
● The planner team has a luxurious lineup: a top planner from Honggu, 3 outsourcing companies around the world Planning agency, annual planning styles, new styles every year, trend elements synchronized globally
● Honggu's planning bases in Italy and Thailand are under preparation.
Profound technology
● Project planning and technology patents, shaping technology, global pioneer
● From raw leather to finished packaging, front and rear product processes, meticulous craftsmanship
● Project Quality control procedures, the first corporate leather goods quality control laboratory in the industry, considerate to every detail
● Genuine leather is truly handmade, with extra stitches included, and each stitch carries true feelings. Strive to achieve one package for the world and one package for one classic.
, Brand Support
Honggu Leather Goods believes in the brand concept of focusing on quality and detail. Its products strive to be flawless from leather materials to hardware selection and technical processes, with a cautious professional attitude, profound technology and touch The details are carefully planned in mind, and the world's fashion trends are combined to create perfect quality for consumers, and the perfection of small details is used to perfectly interpret the dream paradise of urban people. Since its establishment in 2001, it has formed an outstanding brand effect and market reputation.
, advertising support
The company will formulate systematic brand promotion activities and provide consistent brand image advertising pictures and a series of promotional products
, management support
Free assistance in the establishment of franchise stores Management systems such as store management systems and salary systems help franchisees carry out operational activities: such as developing customer sources, stabilizing customers, establishing membership systems, etc.
Product support
Honggu Leather is a company integrating product development and planning A brand of men's fashion accessories that integrates production, production and sales, it provides you with highly competitive products in the market. At the same time, Honggu has a sound and complete logistics system to ensure that your goods are on the market in a timely and rapid manner
and with profit support
Honggu Leather Goods ensures your profit return with the most competitive high-quality products and low discount prices, and provides consistent purchase discounts and consistent nationwide retail prices
, terminal image decoration support
Free Provide store image decoration design plans, organize senior engineering consultants to provide decoration guidance and display training, help establish a consistent terminal image, and enjoy the advantages brought by the existing brand effect.
, props support
Provide seasonal window display planning plans for terminal stores, and provide guidance on props display
, training support
The company headquarters has established the first domestic business school in the leather goods industry Honggu Business School employs senior professionals such as professors from well-known domestic universities and senior managers of world-leading companies as training instructors. It has strong teacher training capabilities and can provide franchisees and store clerks with sales tips, store management, and product knowledge. , product flow management, brand culture building, display styling and a series of professional training
, activity support
The company will coordinate various promotional activity plans during holidays based on market conditions to help improve sales results
, Rebate support
3 of the shelf payment will be refunded in the month following the normal opening of new stores and old stores with new decorations. After one year of operation, the shelf payment will be returned at the end of the year. After two years of operation, if the money is returned to the shelves at the end of the year, the headquarters will refund the money based on its share of the responsibility.
-_3 ' ' < (, ,) - - , < Honggu franchise process
, ! ! Investment consultation: Investors consult the professional investment consultants at the headquarters by phone, fax, online message, etc. Request relevant materials for collaboration matters. . On-site investigation: The investor goes to the headquarters location to conduct project investigation and communicate with the headquarters staff on employment matters. . Qualification review: The headquarters reviews investors. Recognize the investor’s cooperation qualifications. . Signing the contract: Both parties acknowledged that the investigation results were undisputed and formally signed the contract. . Payment fees: Investors pay relevant fees to the headquarters according to the selected investment type. . Headquarters training: The headquarters organizes investors to conduct technical training, and issues authorized bronze medals after passing the training. . Store decoration: The headquarters provides decoration guidance and planning guidance to franchisees. , Opening: The headquarters continues to pay attention to the operating conditions of franchisees and provide operational guidance and assistance.