Product Details
Nanjing tea box? How a product can promote corporate image and culture while also increasing sales has become a matter of concern to many merchants. However, whether a product can open up the market depends on its internal subject and another very important factor, which is the outer packaging. If the outer packaging of an item does not meet market demand, then the value of the item itself will be high and it will not be able to open the market. Therefore, the outer packaging of goods is the most important point in the entire marketing process. So, how can we design the most ideal outer packaging? Then it must be built according to market demand, consumer preferences, and combined with the culture of the product. Only when these three points are satisfied can a relatively perfect product outer packaging be made.
It should be said that at present, many local specialty enterprises are mostly small and medium-sized. They need to deal with dual competition from many homogeneous enterprises and products in the industry. Moreover, compared with strong enterprises in terms of capital investment, enterprise scale, human resources and team, etc. , are all at a disadvantage. Therefore, for these companies, how to find effective, precise and effective publicity and promotion methods is a top priority. There is no doubt that packaging is the terminal sales tool that has the most extensive contact with consumers for local specialties. At the same time, consumers choose taste. The increasing level of packaging design of local specialties has also invisibly stimulated the advancement of the times. Why do the same products have different prices due to different packaging? Why can novel and unique packaging create visual temptation in the first place? Why can packaging greatly stimulate purchasing behavior in a short period of time?
There is an old saying in China that tells people to rely on their clothes to dress their horses and their saddles. As the saying goes, appearance is three points and grooming is seven points. Good food packaging is like a bow and arrow that can highly focus consumers' memory points, attention and attention. Just imagine, with all kinds of terminal snack foods gathering together, only packaging with certain shining points can quickly increase the attractiveness of products, accurately convey brand value and differentiated selling points, and ultimately stimulate consumers' incentives and motivations to purchase goods.
Packaging plays an important role in driving the sales of local specialties. Especially eye-catching packaging in store terminals will make the products stand out and become the focus of consumers. Therefore, small and medium-sized local specialty product enterprises, under the influence of limited capital investment, reliance on market terminal pull, and limited publicity and promotion efforts, need to create a packaging design system suitable for their own characteristics. Ultimately, at the terminal, the first place of contact with consumers, Form strong visual appeal and sales power.
Packaging is a comprehensive visual expression that integrates brand concept, product characteristics, consumer psychology, and shopping points. It can attract consumers' attention and directly stimulate consumers' purchasing impulse. Packaging is a talking friend. Packaging with visual appeal is a perceptual tool that connects products and consumers. Packaging is an effective extension of the product, and the packaging is also integrated with the product, strengthening the unique appeal value of the product, allowing consumers to clearly understand the characteristics and buying points of the product in a short time when choosing. In addition, packaging can also convey product information, promote sales, and increase product added value.
Nanjing Shouxi Packaging Co., Ltd. is the first packaging company in Nanjing to bring traditional packaging factories into Internet creative design. It has its own independent packaging factory and product research and development center. Taking customer needs as the core, we are determined to design and produce packaging boxes. So far, Nanjing Shouxi Packaging has cooperated with many companies around the world, and has designed and processed products for more than 100 countries and regions, including some well-known global companies. Shouxi Packaging has professional market analysts, product researchers, and graphic designers hired from Peking University. It can be said that the entire design process is in a leading position. Therefore, companies that want to design and produce outer packaging, please contact Shouxi.
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