lana marks/lana marks franchise

< < , , < < ' <


< - < rBrand Profile
< , , < < ' < r's leather goods are made of, with more than 10 colors and various styles, made from American alligator, crocodile, ostrich and lizard skins. Her plans are treasured by many royal dignitaries, celebrities, and film and television stars. Clients include Princess Diana, Carla Bruni, Laura Bush, Angelina Jolie, Helen Mirren, Jennifer Aniston, Kate Winslet, Madonna, Sandra Bullock, Julie Christie, Charlize Theron, Sarah Jessica Parker, Li Bingbing, etc.


<
Brand Source < , , < < ' < Ms.r was invited to board the Royal Yacht Britannia. Attend Queen Elizabeth II's birthday party. In order to attend the banquet, she was on vacation in Florida, USA, and visited all the local high-end brand stores, but could not find the crocodile leather handbag that matched her red dress. In despair, she also realized that there was a gap in the market for personalized fashion handbags and its opportunities brought about. Therefore, she told her husband: I plan to start my own fashion brand after moving to the United States.
To this end, r began to study accessories design seriously. She went to northern Italy to find several famous high-end leather goods manufacturers, showed them the sketches she drew, and begged them to let her understand the production technology. The reason was: she It will create a very successful luxury brand in the future.


<
Brand Process < , , < < ' < Obviously, in order to create your own fashion brand, you will inevitably encounter a lot of doubts and rejections. Moreover, R’s first bag, the lunch box bag, does not taste comfortable to a woman who is used to a leisurely life, but Ms. R has always believed that she truly understands the connotation of cutting-edge design. From the age of three, her father, an architect, took her to the construction site to explain the building structure and proportional details to her. This can be seen from her works that are always full of beauty in shapes and lines: whether it is using Princess Diana’s own The trapezoidal Princess Diana model named after Xu is still the silver-white New York model, which interprets the light and shadow of New York City. Her mother, an entrepreneur and artist, taught her to appreciate the finest European textiles and technologies.
The lady’s unique taste is also reflected in her pickiness with raw materials. R is the only global luxury brand in the world that focuses on the production of high-end rare leather accessories. It selects precious leathers such as alligator skin, ostrich skin, and lizard skin. For a well-made crocodile leather bag, R will ask employees to select 3 different crocodile skins in special farms to ensure that the scales are not scratched, the leather surface is intact and the pattern is symmetrical. She also often tried to make handles from various rare trees, and inlaid them with diamonds, agate, and malachite for decoration.
The boldest and most distinctive design is the colorful colors of the products. Having attended various banquets all year round, she is tired of the ordinary handbag colors such as black, white, and gold that are full of colors there. She needs something more out-of-the-box and more individual. Therefore, R customers can choose from hundreds of subdivided colors such as forest green, coral, and soft pink, and match them to create their own unique handbag. Coloring such colorful leather not only requires an exclusive formula, but can only be completed by a few cutting-edge craftsmen rarely seen in northern Italy. It is precisely because of this that the first bright pink crocodile leather lunch clutch designed by Ms. R was not released until 2016.



< , , r , , , r ,