Aiming at high-end entrepreneurial solutions

From fine dog food to customized bottled water, almost any low-end product can be made high-end. Just ask Andrew and Robin Sheff, founders of Stretch Co., the peanut-butter-heavy vegetarian restaurant that works. We take the most common product, peanut butter, and turn it into the most delicious product in the world. Andrew says its annual sales will reach $10,000. We see the opportunity to create a variety of styles and product customization to gain a lot of personalized customers. The price of personalized customer-made products is US$~USD/pound. Within two years the company will achieve 100% personalized service.