Year1
- 样式：
- 单门，双门|，三门|
- 质量：
- 符合
- 材质：
- 不锈钢
Yogurt is the fastest growing dairy product worldwide. Europe is the base for developing new yogurt products. Every year, about 1,000 new yogurt products are launched among the new dairy products. The penetration rate of yogurt is steadily increasing. European and North American countries have already regarded yogurt as a daily necessity. The largest proportion of young and middle-aged consumers consumes it during breakfast, lunch, and afternoon tea. More and more consumers regard it as a daily necessity. A healthy and relaxing way. Benefiting from long-term consumer education, Chinese consumers generally believe that yogurt helps improve digestion and control weight. Driven by consumer demand for convenient, health-friendly and functional foods, relevant departments predict that the global yogurt market will exceed US$100 million by this year.
Strong support from the government
When government agencies are vigorously solving the problems of agriculture, rural areas and farmers, the animal husbandry industry is expanding vigorously and taxes are being reduced. In that year, General Secretary Hu Jintao pointed out that milk itself is a healthy food for food and clothing when the well-off comes, not only for children. The elderly should drink milk, and the most important thing is that primary and secondary school students should drink milk to improve the physical fitness of the entire Chinese nation. When Comrade Wen Jiabao, Premier of the State Council, inspected the dairy farming industry in Chongqing, he wrote: "I have a dream so that every Chinese, first of all, children, can drink a pound of milk every day." There are various signs that government agencies attach great importance to the milk industry, which also brings great confidence and encouragement to entrepreneurs.
Big space market
According to a survey by a British research company, it was found that the consumption of probiotic products in European Community countries is increasing every year. In Japan and Europe, the proportion of active lactic acid bacteria drinks in dairy products is as high as in North America. According to the latest statistics from an authoritative domestic company, the current domestic dairy market is mainly dominated by pure milk and milk powder. Yogurt only accounts for about half of the entire dairy market. Among them, lactic acid bacteria milk drinks (including the big brother of lactic acid bacteria, Prince Milk) are less than half. However, the proportion of yogurt in mature foreign dairy markets is generally about 10%. Putting aside other factors, data comparison shows that the domestic yogurt market has huge potential.
High profit margins
In recent years, the dairy market has been fiercely competitive. After the vicious price war, the price of white milk market has reached the bottom line. At present, the average gross profit margin of white milk industry is around 10%. If the gross profit margin of white milk can be controlled around 10%, it is considered very good. However, for yogurt, the gross profit margin of yogurt industry can reach 10% to 10% for companies with better management. This indicator is generally one of the above. The gross profit margin of yogurt for some items will be higher.
Growth of consumer demand
With the development of society and the improvement of consumption level, consumers, guided by the concept of health, have a more complete understanding of food nutrition and have higher requirements for nutritional value. Since probiotic products are based on living Providing drinking in the form of bacteria, it can regulate and maintain the balance of intestinal flora in the intestines and inhibit harmful flora, so active lactic acid bacteria drinks have become a new favorite among consumers.
WhatsApp
