Product Details
- -b Questionnaire survey is an effective way for large enterprises and governments to collect information. Through questionnaire surveys, we can collect information such as the ideological status, satisfaction, survival status of cadres and employees, corporate sales, etc., and take corresponding improvement measures based on the feedback survey results. For these collection units, due to their complex organizational structure and wide geographical distribution, they need to effectively organize, manage and implement the questionnaire survey execution process. To this end, our questionnaire survey system easily solves the user's heavy and complex entry and statistical analysis work through high-speed entry equipment (cursor reader or high-speed scanning) and network means.
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Definition of Questionnaire
- -b A questionnaire, also known as a questionnaire or inquiry form, is a printed document that systematically records the survey content in the form of questions. Questionnaires can be in tabular, card or book-entry format. Designing the questionnaire is the key to the inquiry survey. A perfect questionnaire must have two functions: to convey the question to the person being asked and to make the person being asked happy to answer. To accomplish these two functions, certain principles and procedures should be followed and certain techniques should be used when designing questionnaires.
- -b Principles of questionnaire design
- -b Have a clear theme. According to the survey topic and the actual situation, the purpose of formulating the questions is clear and focused, and the problems that are not optional are highlighted.
The structure is reasonable and logical. The questions should be arranged in a certain logical order that conforms to the respondent's thinking process. Generally speaking, it is easy to start with difficulty, simple before complex, and concrete before abstract.
Easy to understand. The questionnaire should be clear to the respondent and willing to answer truthfully. The tone of the questionnaire should be friendly and consistent with the respondent's understanding and cognitive abilities, and avoid using professional terms. Use certain techniques to investigate sensitive questions to make the questionnaire reasonable and answerable, avoid subjectivity and suggestibility, and avoid distorted answers.
Control the length of the questionnaire. The time to answer the questionnaire is controlled to about br minutes. In the questionnaire, neither a question is wasted nor a question is missed.
Facilitates data verification, organization and statistics.
- -b Questionnaire design procedure
- -b Determine the topic and data scope. According to the requirements of the purpose of the survey, study the survey content, the data to be collected and the sources of the data, the scope of the survey, etc., prepare the overall concept of the questionnaire, list the required data one by one, and analyze which are primary data, which are secondary data, which are necessary and possible. Eliminate unnecessary information and then analyze which information needs to be obtained through questionnaires, who needs to be surveyed, etc., and determine the location, time and target of the survey.
- -b analyzes sample characteristics. Analyze and understand the social characteristics such as social class, social environment, behavioral norms, ideas and customs of various survey objects; psychological characteristics such as demand motivation and potential desire; and academic characteristics such as understanding ability, cultural procedures, and knowledge level, so as to formulate questions based on their characteristics.
- -b Develop and format questions. First, imagine what kind of sentence patterns need to be used to ask questions for each piece of information. List the questions in as much detail as possible. Then check and screen the questions to see if there are any redundant questions, omitted questions, or inappropriate questions so that you can delete and add them. ,Change.
- -b conducts test questions and answers. Try asking questions from the perspective of the investigator to see if the questions are clear and easy to record and organize the data; try answering from the perspective of the respondent to see if you can and are willing to answer all the questions and whether the order of the questions is consistent. Thinking logic. Estimate whether the response time is satisfactory. It is necessary to conduct field trials in a small area to check the quality of the questionnaire.
- -b Modify and copy. According to the results of the test and answer, the questionnaire will be revised and retested again until it is completely qualified, and then the final version will be printed and made into a formal questionnaire.
- -b Question Form
- -b Open-ended questions are also called unstructured questions. With open-ended questions, respondents are free to express their opinions in their own words; there are no predetermined answers on the questionnaire.
- -b Closed questions are also called structured questions. Closed questions are the opposite of open questions in that they specify a set of alternative answers and a fixed response format.
- -b Scope of application
- -b Government survey questionnaire, social questionnaire survey, statistical questionnaire survey, market questionnaire survey, satisfaction questionnaire survey, subject questionnaire survey, harmony questionnaire survey, city image questionnaire Survey, enterprise questionnaire, investment promotion questionnaire, real estate investment questionnaire, tourism questionnaire, festival questionnaire, exhibition questionnaire, marketing questionnaire, corporate image questionnaire, public relations questionnaire, business questionnaire, advertising questionnaire, industry Project questionnaire survey planning, corporate crisis management questionnaire survey, corporate crisis management questionnaire survey, etc. Customer service fields include party and government, food, medicine, health products, electricity, energy, automobiles, banks, securities, culture, smelting, catering, electronics, electrical appliances, government departments, tourism, real estate, sports, chemicals, petroleum , cables, high technology, network, basic manufacturing, etc.
- -b Features
- -b Our questionnaire survey system solution is designed according to the characteristics of the collection unit to achieve efficient organization and management of questionnaire surveys and provide powerful statistical analysis functions. The questionnaire survey system solution is technically implemented by a questionnaire survey software system platform. It mainly has the following features:
- -b supports universal questionnaire forms. Questions in the questionnaire can be grouped and defined in various forms, including true and false questions, single-choice questions, multiple-choice questions, etc.
Flexible investigation control. Surveys can be conducted targeting certain departments, regions, companies or specific groups of people.
Convenient to use. The system is based on (br/structure).
Powerful analysis and statistics functions. A large number of visual reports are provided for analyzing and comparing information. In addition, the generated data specifications br and br are seamlessly connected br to facilitate in-depth analysis.
Rapid data collection and statistics can be achieved with the help of high-speed input equipment and network means.
- -b If you have related needs and want to know more about the software functions
Please call: orbr add the company's Tencent accountbr: b (br* hours online) to communicate.
- -b Our manager Liu will provide you with more detailed explanations and service arrangements.
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