Shanghai Zhilang Marketing allows companies to obtain more capital for production and development

& Gong Yongjun, general manager of Shanghai Zhilang Marketing, said that if the product cannot be sold, sales costs have already been incurred. Implementing effective cost pre-control on the entire sales process at all levels and at multiple levels to fully utilize limited capital is a major direction for companies to gain competitive advantages. one.
Establish a sales network and realize resource sharing
Try to establish network connections between enterprises and other enterprises to realize resource sharing and reduce sales costs. For example, enterprises can establish long-term cooperative relationships with logistics companies and manufacturers of complementary products to share resources and achieve win-win results.
The cooperation between Zhilang Marketing and Youxingshark is a good example. Youxingshak relied on the planning capabilities of Zhilang Marketing to promote brand information and win brand awareness and sales opportunities. Zhilang Marketing also won an increase in popularity and gained long-term partners. Both parties cooperated to achieve a win-win situation.
2.
Use online sales methods to reduce factory costs and sales expenses
By promoting product information online, you can gain the attention of potential customers and suppliers. Reduce advertising costs, communication costs, transportation costs, and online direct sales to achieve inventory and business area costs. At the same time, sales staff build stronger self-confidence when visiting customers.
Zhilang Marketing helped Youxing Shark establish an online and offline marketing network, which greatly improved Youxing Shark’s brand awareness online. Customers can quickly learn brand information through the Internet. Reasonable use of resource allocation has reduced a series of large cost expenditures such as management costs, inventory costs, advertising costs, etc.
3. Sales staff can identify key people and explore the other party's pain points to reduce sales costs
& Identifying key people can reduce unnecessary manpower and material resources. If you want to sell a product, the possibility of finding a buyer and succeeding is very small. It is necessary to understand the key people who are truly authoritative and can make decisions, and then conduct public relations to avoid detours and unnecessary sales costs.
Zhilang Marketing helped Hangzhou Yuyi Enterprise conduct research and learned that the biggest pain point for consumers with in-vehicle products is that they easily feel tired. Therefore, Zhilang Marketing assisted Hangzhou Yuyi in launching a car-mounted acupoint massager product, allowing consumers to enjoy massage while driving and reduce fatigue and cervical spine diseases. In the end, it was highly favored by consumers and achieved a major breakthrough in sales. Grasping the other party's pain points and prescribing the right medicine will achieve twice the result with half the effort.
4. Learn to use word-of-mouth sales strategies to reduce sales costs
& Many small and medium-sized enterprises cannot spend a lot of money on advertising like those large enterprises. Therefore, word-of-mouth marketing has become an important marketing method for many enterprises to reduce costs. Strategy. With the help of word-of-mouth marketing, you can gain customer recognition and establish a positive corporate image. Active publicity by consumers will make it easier to gain the trust of consumer friends and gain sales opportunities.
According to the characteristics of the enterprise, fully integrating enterprise resources and reducing sales costs will give the enterprise an advantage in market competition and enable the enterprise to obtain capital for production and development in the fierce market competition.